Hi, I'm Stike, owner/operator of Rowyco Kustoms and a near life
long guitar nut. I remember as a little kid lusting over
Les Paul copies in the Sears catalog because they looked
like the guitar Ace Frehley was playing on the cover of
Kiss Alive. A few years later when I actually got a
guitar of my own MTV was in its infancy (back when they
actually played music). I remember seeing loads of really
cool guitars - Neal Schon’s Les Pauls, Neil Giraldo’s BC
Rich’s, James Honeyman Scott’s vintage pieces, and Rick
Nielsen’s awesome custom Hamers just to name a few.
As much as I dug the music the guitar was always as just
as much visually appealing so it’s probably not much of
a surprise that it didn’t take me much time to strip the
finish off of my cheap Memphis Strat copy and repaint to
look like the Lake Placid Blue Strat I had seen on the
Foghat Saturday Night concert MTV used to air all the
time. As you can imagine a teenager armed with zero "how-to" information wasn’t going to get stellar results but I
had been bitten with the "hot rod" bug and that poor
guitar got stripped and repainted more times than I can
recall.
Fast forward several years - the internet was just getting
started and was not yet chock full of easy answers. I
had a project in mind and I actually wanted it to look
right so I called up a local ace luthier / repairman for
advice. He was nice enough to give me a basic materials
list and finishing schedule - and off I went. The results were
good enough that I was given an apprenticeship in
his shop. I also started on some other refinishing
projects for myself which in turn led to some of my
guitar playing buddies having me spray some of their
guitars. This eventually led to a position finishing for
a small guitar manufacturer for several years.
As much as I admire guitar industry legends like Leo
Fender, Ted McCarty, Semie Mosely, Ned Steinberger, Ken
Warmoth, Tom Anderson, and Bob Taylor I’m equally if not
more so enamored of the original Southern California hot
rodders. Guys like Gene Winfield, Ed 'Big Daddy' Roth,
Larry Watson, and the Barris Brothers.
I learned a lot doing production work - vintage style
sunbursts, accurate "custom colors", working with
multiple finishing systems and materials. I still do
contract finishing for a few small builders but my love
of "Kustom Kulture" really pushed me to open Rowyco
Kustoms and apply that aesthetic to guitars.
Traditionalists fear not, I'm still more than happy to
spray all those great "bursts" or famous customs colors
that are industry standards. Rowyco Kustoms is a one
man shop that will give you and your guitar the extra
attention you deserve and expect.
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